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201510 Sep

Rolls-Royce-Dawn-Convertible

 

 

Rolls-Royce unveiled its new Dawn convertible, which will make its debut at the 2015 Frankfurt Car Show this September.

 

Torsten Mueller-Oetvoes, Chief Executive Officer, Rolls-Royce Motor Cars, was understandably excited, calling it seductive and sexy.

 

“Our new Rolls-Royce Dawn promises a striking, seductive encounter like no other Rolls-Royce to date, and begins a new age of open-top, super-luxury motoring. Dawn is a beautiful new motor car that offers the most uncompromised open-top motoring experience in the world. It will be the most social of super-luxury drophead motor cars for those who wish to bathe in the sunlight of the world’s most exclusive social hotspots. Quite simply, it is the sexiest Rolls-Royce ever built,” Mueller-Oetvoes said.

Rolls-Royce-Dawn-Side

The Dawn is powered by a 6.6-litere V12 petrol engine producing 571 PS which is used in the Wraith and Ghost sedans. It will sprint from zero to 100 kmp in about 4.5 seconds. Perhaps there will be an electric powered version one day, or a plug-in hybrid, but Rolls- Royce hasn't commented on that so far.

 

Rolls-Royce-Dawn-Interior

 

Rolls-Royce, owned by BMW, said the Dawn is aimed at a younger market than is traditional for Rolls Royce. “Dawn is a Rolls-Royce that feels completely at home on the Route Napoleon. It is a contemporary homage to a life on the Cote d’Azur. The car is a contemporary take on the ‘Casino’ lifestyle. Perhaps seen as cavalier in character it is intended to attract people who relish both freedom and sophistication,” said Giles Taylor, Director of Design.

Rolls-Royce-Dawn-Rear

“Our new Rolls-Royce Dawn promises a striking, seductive encounter like no other Rolls-Royce to date, and begins a new age of open-top, super-luxury motoring. Dawn is a beautiful new motor car that offers the most uncompromised open-top motoring experience in the world. It will be the most social of super-luxury drophead motor cars for those who wish to bathe in the sunlight of the world’s most exclusive social hotspots. Quite simply, it is the sexiest Rolls-Royce ever built,” Mueller-Oetvoes said.

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