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201517 Dec

Jaguar-Land-Rover-Incontrol-Apps

From left to right : Harkamal Jot Singh, Head Revenue & Monetization NDTV ; Ankur Kansal, Brand Director, Jaguar Land Rover India Ltd; Siddhartha Roy,CEO,Hungama.Com; Shivalik Prasad, Executive Director, MapmyIndia.com; Naga Santhosh, App Center India - Head, Robert Bosch Engineering Solutions Limited; Rohit Suri, President, Jaguar Land Rover India Ltd; Prashant Sharma, Head of Sales, Zomato; Rohant Shyam, Head of West, Zomato; Joy Ghatak, General Manager, Engineering Solutions - CM PJ-CD Projects, Robert Bosch Engineering and Business Solutions Limited.
 
Jaguar Land Rover India has announced the launch of its innovative new smartphone integration platform, InControl Apps, which has been developed in conjunction with Bosch.
 
The InControl Apps platform transfers the interface from the phone to the in-car infotainment touch-screen, to allow users access to popular apps, thus significantly enhancing user experience.
 
Jaguar Land Rover and Bosch have worked closely with leading third party app developers, specifically in India, to enable access to an initial suite of Android and iOS compatible applications. The India-customised platform will allow access to popular apps in India like NDTV, Hungama, MapmyIndia and Zomato.
 
Rohit Suri, President, Jaguar Land Rover India Ltd (JLRIL), said, “InControlTM Apps will enhance the overall luxury experience of our vehicles and provide technology savvy customers a more convenient option to access their favorite apps.  This is an exciting new technology addition to Land Rover vehicles, which have already become popular for their design, performance, craftsmanship and luxury credentials.”
 
Vijay Ratnaparkhe, Managing Director, Robert Bosch Engineering and Business Solutions, commented, “I am often asked whether phones will integrate with cars or perhaps phones will replace navigation systems. This smart phone integration solution is the best of both worlds. We ensure that ultimately technology serves the consumer in a convenient and safe way. For the tech savvy consumer, our products are built to delight. We are excited to be collaborating with Jaguar Land Rover India because both of us endorse quality craftsmanship to benefit the customer.”
 
InControl Apps platform is now available on 2016 Model Year Range Rover, Range Rover Sport, and Discovery Sport and will be rolled out on other Jaguar and Land Rover vehicles subsequently.
 
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