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201412 Dec



The German luxury car manufacturer Audi has announced the launch of the Audi A3 Cabriolet - compact open top four-seater with a price tag of Rs 44,75,000 (ex-showroom, Delhi).


“The launch of the Audi A3 Cabriolet, the first compact luxury convertible in India, is yet another example of our Customer-Centric approach. Skillfully blended with a unique body style and distinct design cues, the Audi A3 Cabriolet makes a perfect lifestyle statement. Sporty and dynamic with everyday practicality - this open top four-seater with its powerful engine, ensures an exhilarating driving experience with no compromise on fuel efficiency. First showcased at the Auto Expo 2014, the car received an overwhelming response from customers and fans alike, which prompted us to introduce this exciting car into our already robust product line-up in India. The Audi A3 Cabriolet perfectly embodies ‘Vorsprung durch technik’ and truly reflects ‘luxury without compromise’,” said Joe King, Head, Audi India.


The stylish and striking looking Audi A3 Cabriolet is available with a lightweight soft-top. The fabric hood in a ‘K Design’ is controlled through a central button and opens and closes in less than 18 seconds, up to a speed of 50 kmph. An active rollover protection system protects the occupants in the case of a rollover.


The Audi A3 Cabriolet is powered by a 1.8-litre petrol engine with direct injection and turbocharging. The engine produces 180 PS and 250Nm of peak torque. The 40TFSI mated with a 7-speed S tronic dual-clutch transmission. The sprint from 0 to 100 kmph takes 7.8 seconds with a top speed of 242 kmph.


A whole modular system of infotainment components is available in the New Audi A3 Cabriolet. At the very top are the optional Bang & Olufsen Sound System and MMI Navigation plus with retractable seven-inch MMI monitor. The user terminal has a rotary/push button control and MMI Touch which together form the touch-wheel, the top of which is a touch sensitive pad for inputting letters and numbers. Dual zone deluxe auto air conditioning with sun position sensor, new TT inspired Jet turbine design air vents with spot/diffuse function and light & rain sensor are some of the other highlights.


“Customers have been delighted with the ‘World Car of the Year’ – the Audi A3 Sedan in India. We take their delight a notch higher with the Audi A3 Cabriolet. The compact luxury segment is growing the fastest in the luxury car industry. The introduction of the Audi A3 Cabriolet will further strengthen our dominance in this space. We are the market leaders in the luxury car segment and our performance to date shows that we are headed towards yet another record year,” added King.


The Audi A3 Cabriolet offers 14 exterior colour options. Alternatively, customers also have the choice of a range of exterior colours from Audi Exclusive.


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