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201318 Sep



Audi, the German luxury car giant, has unveiled the powerful new 177 hp (179 PS) Audi A4 with Audi Drive Select. The car will be available at INR 31, 74,000 (ex-showroom Mumbai) and will hit across all Audi dealerships in India.


“The Audi A4 has been Audi’s longest and bestselling sedan for close to 40 years now. With its progressive design, efficient driving dynamics and class defining interiors, the Audi A4 enjoys a very wide customer base. The powerful new 177 hp Audi A4 with the Audi Drive Select offers 27 per cent more power and offers 3 per cent more fuel efficiency than its predecessor. This car packs a powerful punch with its on-road performance which will appeal to both our discerning customers as well as the enthusiast,” said Joe King, Head, Audi India.


The Audi Drive Select is a powerful mechanism equipping driver to impact engine, transmission and steering while enabling the characteristics of the Audi A4 to be adapted in line with the driver’s personal preferences and current route. Audi Drive Select stick to ‘Comfort’ mode for relaxed city driving, ‘Dynamic’ mode for highway driving, ‘Auto mode’ for speed dependent driving and ‘Individual’ mode as per customer’s choice (available only on Technology Grade).


Engine and Drivetrain


  • 2.0 TDI engine with power output of 130 kW (177 hp/ 179.45 PS) @ 4200 (rpm)
  • Audi A4 2.0 TDI 177 hp zooms from 0-100 km/h in just 7.9 seconds
  • Delivers powerful torque of 380 Nm at 1750-2500 rpm
  • Highly efficient engine, delivering fuel efficiency of 17.11 kmpl
  • Transmission: Multitronic


This aesthetically conceptualised luxury sedan with great finishingis also available with attractive schemes through Audi Finance. Audi is offering a step up scheme where a customer can pay an EMI at only INR 29,000/pm for the initial two years. The next two years the EMI increases to INR 49,000/pm and further on, the customer can pay INR 59,000/pm. With the new step-up scheme, increase the EMIs as the customer progresses in time.


Audi A4 luxury sedan offers excellent ride comfort and navigation. It is a perfect blend of comfort and luxury and an ideal equilibrium between performance, efficiency and sportiness. The A4 is Audi’s bestseller and with more than 10 million vehicles sold since 1972 this has remained a long and most successful history in the Audi fold.


Audi India has been eyeing at enhancing its network to 35 dealerships by the end of this year from its existing 27 centres. Dealerships were also opened in Mumbai South, Lucknow, Bhubaneswar and Delhi Central earlier this year. Last year saw the opening of world-class Audi showrooms in Raipur, Kanpur, Goa, Navi Mumbai, Coimbatore, Delhi West, Nagpur and Bhopal. Further developments include Visakhapatnam, Noida and Vadodara among others.


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