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201328 Nov

Royal-Enfield-GT

Royal Enfield has launched the all-new Continental GT in India. Designed ground up, the Continental GT is available in the signature GT red and a brand new shade of GT yellow. The bike will retail for Rs 2. 05 lakh, on-road in Delhi and for Rs 2.14 lakh on-road in Mumbai.

 

Cafe racing as a culture evolved during the 1960s and involved motorcycle enthusiasts using stripped down, customised, fast motorcycles to race between transport cafes. These sporty, souped- up motorcycles gave birth to the cafe racer genre. Light, powerful and fast, low set handlebars and rear set footpegs lending to a crouched down riding posture were the hallmarks of these cafe racers. They were also simple machines that could be customised easily to make them more responsive and quicker.

 

“The Continental GT is inspired by the cafe racers of the 1960s in its form and simplicity; and it captures the feeling of freedom, fun and responsiveness that riders were trying to achieve then and brings it into the modern context. It is the definitive classic sports motorcycle to have. In the best cafe racer traditions, the bike is simple and devoid of the excesses that characterise the cruisers and the superbikes of today. At the same time it has been designed ground up, incorporating both traditional craftsmanship and relevant modern techniques at our state-of-the-art new plant in Oragadam to deliver a deeply engaging motorcycling experience that is unlike any other,” said Siddhartha Lal, Managing Director and CEO, Eicher Motors Limited (the parent company of Royal Enfield).

 

Lal further added, “In today’s post-performance motorcycling age where power is no longer the most important attribute for an enjoyable ride, design and responsiveness have taken the lead over sheer speed. There is a revival of simpler, evocative and classic bikes that engage the rider. As the world re-awakens to the sound of modern cafe racers, Royal Enfield is bringing back an icon that introduces the spirit of one of the most popular motorcycling cultures in history with the Continental GT – the lightest, fastest and most powerful Royal Enfield in production.”

 

At the heart of the Continental GT is the tried-and-tested single-cylinder air-cooled Unit Construction Engine (UCE) which has been upgraded to 535cc with a re-mapped ECU and lower inertia to deliver that extra punch and responsiveness that is so essential to its cafe racer character.

 

Cafe racers of the 1960s and Royal Enfield’s own 1965 Continental GT – the first mass produced cafe racer of its time – in particular were the main design inspiration for this motorcycle. Royal Enfield worked closely with Xenophya Design of UK to get the overall look and proportions just right and to ensure that each detail on this motorcycle is well crafted so that it will become a modern classic in its own right.

 

 “The involving new Continental GT evokes a sense of nostalgia and aims to revive the mood of romantic and free spirited optimism of the swinging ‘60s. It is built to be a motorcycle that insists on being ridden frequently,” said Lal. “It is a no-nonsense bike that is easy to maintain and own, and one that turns heads without exception. Novices and veteran riders will appreciate the complete control of this bike; the experience of the Continental GT is pure motorcycling at its best, much like in the heydays of cafe racing,” he added.

 

“Aptly timed, the Continental GT is an important catalyst in realising our ambition of achieving global leadership in the mid-size motorcycle market. We believe there is an interesting space for our kind of motorcycling with bikes that are holistic in their approach, and are great fun to ride in cities and beyond the urban landscape as well”, concluded Lal. 

 

Every Continental GT will roll out of Royal Enfield’s new manufacturing facility in Oragadam near Chennai which became operational in April 2013.

 

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